I have long wondered about the hype surrounding blogging. Sure it's fun to be able to vent, rant or eloquently present your views to the world via the web. To let people know what is happening in your life, how your trip around the world is progressing or what your hobby can mean to other people. We all have fun using it that way. This blog is being read by maybe 40 people, that is not that much, but it's more than in the 'old world'.
But, and here it is, what I see when I look at blogging from a distance is bland drabbness. It is not about self expression to create diversity and new insight, it's about group think and the lowest common denominator. Blogging therefore is just a new means to virtually exhibit exactly the same behavior we show in our real life. I know I am going against the grain here, so here are two bloggers with whom I heartily agree and who can back up their opinion with research in the case of Geert Lovink and with business experience in the case of Werner Vogel.
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